以下是我整理的六間熱門的行銷碩士課程資料，有興趣的網路鄉民朋友們可以參考看看， 關於學費我先以2015學費為主，一般英國大學的學費每年都會調漲3％～6％左右。
另外，Cardiff和Glasgow的行銷課程是比較偏向實務的喔！
如果以下資料有不清楚的地方，可以到臉書粉絲團留言與我聯繫！
地點:
Cardiff 威爾斯首府
學術要求:
78%+Business/ Management (或2年以上相關經驗)
語言要求:
IELTS 6.5 (每項6.0)
學費
(2015
entry) £18,540
申請費:
N/A
課程架構:
Stage 1: The Taught Component
Semester
1
|
Semester
2
|
|
|
Stage 2: The Marketing Project
The
Marketing Project enables you to work on a real-life marketing
problem in a business, public sector or non-profit organisation. You
will work in a team of three to five members, supervised by an
academic. You'll spend two months learning about the organisation’s
operating environment, analysing their marketing challenges,
designing a marketing plan for the organisation and presenting the
proposed solution to their management board at a formal
presentation.Participating organisations have included:
-
Equinox Communications
-
Consumer Intelligence
-
Cynnal Cymru-Sustain Wales
-
Monmouthshire County Council
-
Pera Cymru
-
South Wales Police
-
Welsh Music-SWN Festival
-
IQED
-
JP Executive Lettings and Property Management
-
S.A. Brain and Company
-
V12 Retail Finance
-
Year of the Tiger Health Spa
-
Body Clinic
-
Box UK
-
Holiday Inn
-
Leadership and Management Wales
-
National Childbirth Trust
-
Rhondda Heritage Park
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課程:
MSc Marketing
地點:
Bath 英格蘭西南部
學術要求:
80% 大學主修相關科系(至少4門行銷相關科系)或2年以上行銷相關工作經驗
語言要求:
IELTS 7.0 (每項6.5)
學費(2015
entry) £18,000
申請費:
£60
課程架構:
Semester
1
|
Semester
2
|
|
|
Summer
Term: Dissertation：
During the summer period you will be able to choose between two tracks: (1) dissertation track and (2) practice track.
The dissertation track gives you the opportunity to do a piece of substantial work on your own, demonstrating originality, innovation, drive, and determination. The dissertation also enables you to plan and execute your own project, giving you complete choice and flexibility.
The practice track allows you to undertake a number of tasks, both working in teams with other members of your cohort and working individually. The practice track is designed to allow you to apply learned concepts and theories to practical problems and issues, including a management problem which will be presented to you by an organisation. This track also provides opportunities for gaining practical experience in running team projects.
Both tracks allow you to demonstrate critical insight and reflective thinking about business/management/policy issues. The tracks also help develop your written and presentation skills, and your ability to develop effective arguments. All of these attributes are transferable skills relevant to the workplace and your future career.
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課程:
MSc Marketing
地點:
Manchester 英格蘭西北部
學術要求:
80% (不限科系)
語言要求:
IELTS 7.0 (S & W 6.5/ L & R 6.0)
學費
(2015
entry):
£18,500
申請費:
£60
課程架構
(Route
1 MSc Marketing)
| Compulsory Modules | Optional Modules (3門選修) |
|
|
Route
2: MSc Marketing with Specialism
| Specialism Core Modules | (see above for module description) |
| MSc Marketing (Retailing) | Retail Marketing |
| MSc Marketing (Consumer Behaviour) | Consumer Behaviour |
| MSc Marketing (International) | International Marketing |
| MSc Marketing (Services) | Services Marketing |
| MSc Marketing (Business-to-Business) | Business-to-Business Marketing |
另有2門選修
-
Advertising
-
Business-to-Business Marketing
-
Consumer Behaviour
-
Corporate Social Responsibility
-
Crisis Management
-
Digital Technologies for Marketing
-
International Marketing
-
Marketing Communications and Branding
-
Services Marketing
-
Retail Marketing
-
Relationship Marketing
★
除了修Marketing
and Communications Professional Analytics，再修一門specialism，論文也要相同領域
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地點:
Edinburgh蘇格蘭首府
課程:
MSc Marketing
學術要求:
80% (Business or Management subject)
語言要求:
IELTS 7.0 (每項6.0)
學費(2015
entry) £19,700
申請費:
£50
課程架構:
| Semester 1 | Semester 2 (4 Optional Modules) | Semester 3 |
|
|
- Dissertation |
學校:
University of Edinburgh
地點:
Edinburgh蘇格蘭首府
學術要求:
80% ( business or management related subject);
非商管科系須修過marketing的modules
語言要求:
IELTS 7.0 (每項6.0)
學費(2015
entry) £19,700
申請費:
£50
課程架構:
| Semester 1 | Semester 2 (4 Optional Modules) | Semester 3 |
|
|
- Dissertation |
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地點:
Glasgow 蘇格蘭
學術要求:
78% (Business or Management Disciplines)
語言要求:
IELTS 6.5 (W 6.5/其餘6.0)
學費
(2015
entry) £18,200
申請費:
N/A
課程架構:
Core
Modules
|
Optional
Modules
|
|
|
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地點:
倫敦
學術要求:
80% (商科),
工作經驗不可超過2年
語言要求:
A
minimum score of 7.0 with minimum scores of 6.5 in all elements
學費(2015
entry) £24,000
申請費:
50 英鎊
課程架構:
Application process
Submit your application. This will include:
-
Non-refundable application fee of £50. Please follow the relevant steps in the application instructions to make this payment online.
-
Full transcript of your degree-level qualification(s) showing your module titles and marks
-
A personal statement covering the following: your reasons for choosing the programme, positions of responsibility you have held and how these have helped any subsequent endeavours, achievements in your life of which you are most proud and what you have learnt from them
-
Answers to our four career planning questions
-
An up-to-date curriculum vitae (CV)
-
Contact details of two referees including official university/company email addresses
-
English language test results, if applicable
