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英國 Fashion Business 碩士相關課程- Part One


以下是我最近整理有關英國時尚行銷碩士的課程,提供給未來想往這領域發展的同學參考,如果課程資訊有發現不清楚或不懂的地方,歡迎透過部落格粉絲團與我聯繫。



學校: University of Southampton
地點: Winchester 英格蘭南部
課程: MA Fashion Marketing and Branding
入學條件: 75% 不限科系
語言成績: IELTS 6.5
學費(2015 entry) £15,160
申請費: N/A
課程架構

Term 1
Term 2
  • Research Skills
  • Design 1
Core Modules
  • Design 2
  • Final Project
Optional Modules
  • Contemporary Issues
  • Entrepreneurship
  • Responsible Design 4
  • Digital Marketing Communications
  • Global Marketing
  • Digital Cultures
  • DISPLAY: Interpreting the Language of Design




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學校: Glasgow Caledonian 倫敦校區
地點: 倫敦
課程: MSc International Fashion Marketing
入學條件: 70% 不限科系
語言成績: IELTS 6.0 (每項不得低於5.5)
學費(2015 entry) £12,600
申請費: N/A
入學時間: 2015年1月及9月
課程架構:


Core Modules
  • Strategic Decisions in International Fashion Marketing
  • Digital Fashion Branding and Delivery
  • Contemporary Issues
  • Research Methods
  • Consumer Led Fashion Marketing
  • Global Strategy; Challenges and Choices
  • Personal and Professional Development
  • Dissertation
優點: BC學生評價好,歐洲第一間有時尚行銷的科系,企業實習和可以參加Paris Filed trip。




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學校: University of Westminster
課程: MA Fashion Business Management
地點: 倫敦 (Harrow Campus)
入學要求: 75%+2年相關工作經驗
語言要求: IELTS 6.5 (每項不得低於6.0)
學費(2015 entry): £11,500
申請費: N/A
課程架構


Core modules
  • FASHION BUSINESS AND SUPPLY CHAIN MANAGEMENT
  • CREATIVE TEAM BUILDING
  • STRATEGIC FASHION BUSINESS MANAGEMENT


  • FINANCE AND ENTREPRENEURSHIP
  • FASHION MARKETING & BRAND MANAGEMENT
  • MANAGING CHANGE AND INNOVATION
  • MAJOR FASHION BUSINESS MANAGEMENT PROJECT
  • MA FASHION BUSINESS MANAGEMENT INDUSTRY LINKS
☆ 通常會有interview
優點: 科系評價好,實務
缺點: 學校整體排名不佳,需要工作經驗






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學校: Kingston University
地點: 倫敦
課程: MA Fashion and the Creative Economy
入學條件: 78% (服裝設計或商科學生)
語言成績: IELTS 6.5 (每項6.0以上)
學費(2015 entry) £13,000
Portfolio: design背景要作品集
申請費: N/A
課程架構:



Core Modules


Specialist modules

  • Mapping the Creative Economy
  • Re-Imagining Leadership
  • Conducting Collaborative Creativity
  • Personal Research Project
  • Business Design: Lean Start-ups and Design Thinking

  • Contextualising Fashion for Business and Journalism 1
  • Contextualising Fashion for Business and Journalism 2




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學校: Coventry University 
地點: London Campus
課程: MSc International Fashion Marketing
入學條件: 70% (不需要有工作經驗)
語言成績: IELTS 6.5
學費(2015 entry) £12,500
申請費: N/A
課程架構:



Core Modules

  • Advanced Business Practice
  • Marketing in a Global Age
  • Trend Prediction and Fashion Forecasting
  • Retail Marketing Management
  • International Fashion Marketing
  • Fashion and Brand Management
  • Sustainable Strategy: from planning to implementation
  • Fashion Buying and Merchandise Management in a Changing Global Industry
  • Buyer Behaviour Analysis


Term 3: either Internship + Individual Consulting Project + Group Consulting Project or Dissertation






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學校: De Montfort University
地點: Leicester 英格蘭中部
課程: MA Fashion Management
入學條件: 70% 相關科系或工作經驗
語言成績: IELTS 6.5
學費(2015 entry) £12,200
申請費: N/A
課程架構:


Term 1


Term 2

-Research Methods

-Integrated Brand Management

-Fashion Promotion and Marketing

-Global Fashion Management 1

-Global Fashion Management 2

-Critical Perspectives in Ethical and  Sustainable Fashion 

Optional  Modules:

-Managing Business Web Presence

-Business Planning for Creative  Entrepreneurs

-Strategic Markets for Design in the Global  Economy


Term 3: Final Project - Dissertation




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學校: University for Creative Arts (UCA)
地點: Epsom (距離倫敦30分鐘)
課程: MA Fashion Management and Marketing
入學條件: 70% (相關學術或工作經驗)
語言成績: IELTS 6.0 (每項5.5)
學費(2015 entry) £12,150
申請費: N/A
課程規劃: 

Stage 1
Research and Method - offers a shared, common starting point for postgraduate level study through two distinct components:

1) Method - focuses on practice. In response to a brief (or a series of briefs) you will explore research and practice appropriate to Fashion Management & Marketing at postgraduate level. Through this brief you will also be inducted into the use of workshops and facilities relevant to your practice.

2) Research - is designed to support and advance the project work produced during the rest of your MA study through a developed investigation of research methods.

Exploratory Practice - focuses upon self-directed practice in which you will define and develop individual rationales and methods of working. Research and practice will be directed and guided by a Project Proposal in which you negotiate and review your practice with your tutor.

Stage 2
Reflection and Development - the work undertaken in this unit should build on the research questions you initiated and explored in the Exploratory Practice unit. Although you will not have concluded your research project, the work completed for this unit should be considerably more resolved and establish a clear line of inquiry - through materials, concept or context. Within this unit you may decide to undertake a number of separate 'tasks' with a coherent set of aims or a single project spread across the unit, your work may be practical or theoretical in nature. Throughout the unit you will be encouraged to critically reflect on the development of your project.

Professional Practice and Creative Project Management - comprises of two distinct components:

1) Professional Practice - to enable and empower you to operate within the field of Fashion Management & Marketing you are expected to undertake some form of professional practice during this semester establishing external links appropriate to your subject area as agreed with your tutor.

2) Creative Project Management - aims to provide you with a framework to facilitate your progression towards the Final Project by practicing project management skills delivered in the unit.

Stage 3
Final Project - is the culmination of your studies and will form an exposition of the central ideas and concepts developed throughout your MA.








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